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Investing in trucking is all the rage

Investing in trucking is all the rage

Did you hear? Trucking is going to be a $1 trillion industry by 2024. At least that’s what industry experts are saying. This traditionally slow-moving industry is picking up speed and attracting investors and startups a go-go.

Take KeepTruckin as an example. Last month, the trucking unicorn which helps companies manage their fleets and drivers announced it had raised $149 million in a Series D funding round (nearly three times more than its previous round). The company is currently valued at $1.4 billion.

Meanwhile, Seattle-based startup Convoy that matches truck drivers with shippers is valued at more than $1 billion and boasts some high-profile investors such as Jeff Bezos and Bill Gates.

Investing in trucking is all the rage and tech is clearly moving trucking forward, but at what cost to drivers?

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